Product Discovery

Design experiments to test assumptions for an existing product — prototypes, A/B tests, spikes, and other low-effort validation methods. Use when validating assumptions, testing feature ideas cheaply, or planning product experiments.

Teresa Torres Opportunity Solution Tree: outcome, opportunity space, solutions, experiments. Use when someone says "opportunity tree", "OST", "opportunity solution tree", "discovery", "what should we build", "map opportunities", "Teresa Torres", "continuous discovery".

Test big ideas in just 5 days. Apply Google Ventures' proven methodology to go from problem to validated prototype without months of development. Use when: **New product concepts** that need validation before building; **Big feature decisions** with significant investment required; **Stuck teams** needing to break through analysis paralysis; **Startup pivots** when direction is uncertain; **High-risk bets** where failure is expensive

Plan customer discovery interviews with the right goal, segment, constraints, and method. Use when preparing interviews for problem validation, churn research, or new product ideas.

Build a weekly cadence of customer touchpoints using Opportunity Solution Trees, assumption mapping, and interview snapshots. Use when the user mentions "continuous discovery", "opportunity solution tree", "weekly interviews", "assumption testing", "discovery habits", "product trio", or "outcome-based roadmap". Also trigger when setting up regular customer feedback loops, prioritizing which experiments to run, or connecting discovery insights to delivery work. Covers experience mapping, co-creation, and prioritizing opportunities. For interview technique, see mom-test. For team structure, see inspired-product.

Run an end-to-end product strategy session across positioning, discovery, and roadmap planning. Use when a team needs validated direction before committing to execution.