Pm Workflow Sales Enablement
Skill Verifiziert AktivMulti-skill workflow that produces a complete sales enablement package. Chain: (1) Messaging framework, (2) Competitive battlecards, (3) Objection playbook, (4) GTM launch playbook. Each stage produces an artifact that feeds the next. Outputs are written for revenue teams, not product teams. Use when someone says "sales enablement", "enable the sales team", "sales toolkit", "go-to-market package", "competitive sales materials", "arm the sales team", "sales readiness", "launch enablement pack".
To streamline the creation of essential sales enablement materials, ensuring consistent messaging and providing revenue teams with the tools they need to succeed.
Funktionen
- Multi-stage workflow for sales enablement package creation
- Generates messaging framework, battlecards, objection playbook, and GTM launch playbook
- Artifacts feed into subsequent stages for consistency
- Adaptable outputs based on domain and personal context
- Supports mid-entry to skip stages with existing artifacts
Anwendungsfälle
- Creating a new sales toolkit for a product launch
- Developing competitive materials to arm the sales team
- Building a playbook for handling common sales objections
- Generating a comprehensive go-to-market package
Nicht-Ziele
- Directly executing sales tasks
- Replacing the need for sales strategy
- Producing marketing campaign assets beyond enablement materials
Workflow
- Read context files (`domain-context.md`, `personal-context.md`)
- Prompt user for initial inputs (product/feature, target buyers, competitors, existing artifacts, timeline)
- Execute Stage 1: Messaging Framework (using `pm-messaging-framework`)
- Checkpoint 1: Review Artifact 1 with user
- Execute Stage 2: Competitive Battlecards (using `pm-battlecard`)
- Checkpoint 2: Review Artifact 2 with user
- Execute Stage 3: Objection Playbook (using `pm-objection-handler`)
- Checkpoint 3: Review Artifact 3 with user
- Execute Stage 4: GTM Launch Playbook (using `pm-gtm-launch`)
- Checkpoint 4: Review Artifact 4 with user
- Generate Sales Enablement Package Summary
- Ask user for delivery preferences and final artifacts needed
Praktiken
- Workflow Orchestration
- Sales Enablement Content
- Product Marketing Strategy
- Content Generation
- Progressive Disclosure
Voraussetzungen
- Claude Code environment
- Access to referenced skills within the pm-toolkit
- Configured `domain-context.md` and `personal-context.md` (optional but recommended)
Installation
Zuerst Marketplace hinzufügen
/plugin marketplace add marfoerst/the-pragmatic-pm/plugin install the-pragmatic-pm@the-pragmatic-pmQualitätspunktzahl
VerifiziertVertrauenssignale
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