[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"extension-skill-realkimbarrett-scroll-stopping-creative-de":3,"guides-for-realkimbarrett-scroll-stopping-creative":381,"similar-k17b27j7qrdqvbbqmmy069t2m986m7v5-de":382},{"_creationTime":4,"_id":5,"children":6,"community":7,"display":9,"evaluation":15,"identity":235,"isFallback":222,"parentExtension":240,"providers":241,"relations":247,"repo":250,"tags":377,"workflow":378},1778696524039.92,"k17b27j7qrdqvbbqmmy069t2m986m7v5",[],{"reviewCount":8},0,{"description":10,"installMethods":11,"name":13,"sourceUrl":14},"Erstellen Sie Werbekonzepte, die in den ersten 3 Sekunden Aufmerksamkeit erregen. Auslöser bei „Werbekonzept“, „Thumbstopper“, „Videoideen“.",{"claudeCode":12},"realkimbarrett/advertising-skills","scroll-stopping-creative","https://github.com/realkimbarrett/advertising-skills",{"_creationTime":16,"_id":17,"extensionId":5,"locale":18,"result":19,"trustSignals":220,"workflow":233},1778696524039.9202,"kn7274je2patns13d3hbeyd0es86n4xs","de",{"checks":20,"evaluatedAt":193,"extensionSummary":194,"features":195,"nonGoals":200,"promptVersionExtension":203,"promptVersionScoring":204,"purpose":205,"rationale":206,"score":207,"summary":208,"tags":209,"tier":215,"useCases":216},[21,26,29,33,37,41,45,49,53,57,61,64,67,70,74,77,80,83,86,89,93,97,100,104,107,110,113,116,119,122,126,129,133,137,140,143,146,149,153,156,159,162,165,168,171,175,179,183,186,190],{"category":22,"check":23,"severity":24,"summary":25},"Invocation","Precise Purpose","pass","Der Zweck ist klar formuliert, nennt das Artefakt (Werbekonzepte) und die Benutzerabsicht (erstellen, Aufmerksamkeit erregen). Es listet auch Auslöser und Grenzen auf.",{"category":22,"check":27,"severity":24,"summary":28},"Concise Frontmatter","Das Frontmatter ist prägnant und fasst die Kernfunktionalität effektiv zusammen und bietet Trigger-Phrasen.",{"category":30,"check":31,"severity":24,"summary":32},"Documentation","Concise Body","Der SKILL.md-Body ist kurz und lagert detailliertere Informationen an das README aus, was den Prinzipien der progressiven Offenlegung folgt.",{"category":34,"check":35,"severity":24,"summary":36},"Context","Progressive Disclosure","Das README bietet einen allgemeinen Überblick und beschreibt die Kernfähigkeitskategorien, während sich SKILL.md auf den Zweck und die Ausgabe der spezifischen Fähigkeit konzentriert.",{"category":34,"check":38,"severity":39,"summary":40},"Forked exploration","not_applicable","Diese Fähigkeit beinhaltet keine tiefgehende Exploration oder umfangreiche Code-Überprüfung; sie generiert kreative Konzepte, wodurch ein Fork-Kontext überflüssig wird.",{"category":42,"check":43,"severity":39,"summary":44},"Practical Utility","Usage examples","Es werden keine expliziten Beispiele in SKILL.md oder README für diese spezifische Fähigkeit bereitgestellt, aber das README umreißt einen Beispielablauf mit mehreren Fähigkeiten.",{"category":42,"check":46,"severity":47,"summary":48},"Edge cases","info","Das SKILL.md erwähnt kurz die Vermeidung generischer Eröffnungen, beschreibt jedoch keine spezifischen Fehlerfälle oder Wiederherstellungsschritte.",{"category":50,"check":51,"severity":39,"summary":52},"Code Execution","Tool Fallback","Diese Fähigkeit scheint nicht auf externe Tools wie MCP-Server angewiesen zu sein; sie ist in sich abgeschlossen.",{"category":54,"check":55,"severity":39,"summary":56},"Safety","Halt on unexpected state","Der Betrieb der Fähigkeit scheint keine zerstörerischen Aktionen oder eine komplexe Zustandsverwaltung zu beinhalten, die Vorkehrungsprüfungen erfordern würden.",{"category":58,"check":59,"severity":24,"summary":60},"Portability","Cross-skill coupling","Die Fähigkeit ist in sich abgeschlossen und stützt sich nicht implizit auf andere Fähigkeiten. Das README skizziert einen Beispielablauf, bei dem die abteilungsübergreifende Koordination explizit ist.",{"category":42,"check":62,"severity":24,"summary":63},"Problem relevance","Die Beschreibung gibt klar das Benutzerproblem an, Werbekonzepte zu erstellen, die die Aufmerksamkeit in den entscheidenden ersten 3 Sekunden auf sich ziehen.",{"category":42,"check":65,"severity":24,"summary":66},"Unique selling proposition","Die Fähigkeit bietet einen deutlichen Mehrwert, indem sie sich auf „Scroll-Stopper“-Konzepte konzentriert und über generische Marketingergebnisse hinausgeht.",{"category":42,"check":68,"severity":24,"summary":69},"Production readiness","Die Fähigkeit ist fokussiert und scheint für ihren angegebenen Zweck, Werbekonzepte zu generieren, vollständig zu sein, mit klaren Ein- und Ausgaben.",{"category":71,"check":72,"severity":24,"summary":73},"Scope","Single responsibility principle","Die Fähigkeit konzentriert sich auf die Erstellung aufmerksamkeitsstarker Werbekonzepte, was ihrem Namen und ihrer Beschreibung entspricht, ohne Scope Creep.",{"category":71,"check":75,"severity":24,"summary":76},"Description quality","Die angezeigte Beschreibung ist prägnant, genau und spiegelt die Funktionalität der Fähigkeit klar wider.",{"category":22,"check":78,"severity":39,"summary":79},"Scoped tools","Dies ist eine Fähigkeit, kein MCP-Server, und stellt keine Werkzeuge auf die gleiche Weise bereit.",{"category":30,"check":81,"severity":39,"summary":82},"Configuration & parameter reference","Die Fähigkeit scheint keine konfigurierbaren Parameter oder Optionen zu haben, die dokumentiert werden müssten.",{"category":71,"check":84,"severity":39,"summary":85},"Tool naming","Dies ist eine Fähigkeit, kein MCP-Server, und stellt keine Werkzeuge mit Namen bereit.",{"category":71,"check":87,"severity":39,"summary":88},"Minimal I/O surface","Dies ist eine Fähigkeit, kein MCP-Server, und stellt keine Werkzeuge mit Ein-/Ausgabeschemas bereit.",{"category":90,"check":91,"severity":24,"summary":92},"License","License usability","Die Lizenz ist MIT, eine permissive Open-Source-Lizenz, die im SKILL.md-Frontmatter deklariert ist.",{"category":94,"check":95,"severity":24,"summary":96},"Maintenance","Commit recency","Der letzte Commit war am 26. März 2026, was aktuell ist.",{"category":94,"check":98,"severity":39,"summary":99},"Dependency Management","Die Fähigkeit scheint keine Drittanbieterabhängigkeiten zu haben.",{"category":101,"check":102,"severity":39,"summary":103},"Security","Secret Management","Die Fähigkeit verarbeitet oder gibt keine Geheimnisse preis.",{"category":101,"check":105,"severity":24,"summary":106},"Injection","Die Fähigkeit arbeitet mit Text und lädt keine externen Daten, die ein Injektionsrisiko darstellen könnten.",{"category":101,"check":108,"severity":24,"summary":109},"Transitive Supply-Chain Grenades","Die Fähigkeit ruft zur Laufzeit keine externen Inhalte ab und arbeitet ausschließlich mit ihren gebündelten Anweisungen.",{"category":101,"check":111,"severity":24,"summary":112},"Sandbox Isolation","Die Fähigkeit generiert Textkonzepte und interagiert nicht mit dem Dateisystem oder externen Ressourcen.",{"category":101,"check":114,"severity":24,"summary":115},"Sandbox escape primitives","In der Logik der Fähigkeit sind keine abgekoppelten Prozessaufrufe oder Deny-Retry-Schleifen vorhanden.",{"category":101,"check":117,"severity":24,"summary":118},"Data Exfiltration","Die Fähigkeit verweist auf oder übermittelt keine vertraulichen Daten.",{"category":101,"check":120,"severity":24,"summary":121},"Hidden Text Tricks","Der gebündelte Inhalt ist frei von versteckten Steuerungs-Tricks, und die Beschreibungen verwenden reines druckbares ASCII.",{"category":123,"check":124,"severity":24,"summary":125},"Hooks","Opaque code execution","Die Logik der Fähigkeit wird als einfacher, lesbarer Text dargestellt und beinhaltet keine Verschleierung oder Laufzeit-Codeabrufe.",{"category":58,"check":127,"severity":39,"summary":128},"Structural Assumption","Die Fähigkeit trifft keine Annahmen über die Projektstruktur des Benutzers, da sie Textausgaben generiert.",{"category":130,"check":131,"severity":24,"summary":132},"Trust","Issues Attention","Es gibt 0 offene und 0 geschlossene Issues in den letzten 90 Tagen, was auf eine sehr geringe oder keine aktuelle Aktivität hindeutet, was für eine stabile Fähigkeit akzeptabel ist.",{"category":134,"check":135,"severity":24,"summary":136},"Versioning","Release Management","Das SKILL.md-Frontmatter deklariert eine Lizenz, aber keine spezifische Version. Angesichts des jüngsten Commit-Datums ist die Versionierung jedoch keine kritische Sorge.",{"category":50,"check":138,"severity":39,"summary":139},"Validation","Die Fähigkeit arbeitet mit Texteingaben und hat keine strukturierten Argumente, die eine Schema-Validierung erfordern würden.",{"category":101,"check":141,"severity":39,"summary":142},"Unguarded Destructive Operations","Die Fähigkeit ist schreibgeschützt und führt keine zerstörerischen Operationen durch.",{"category":50,"check":144,"severity":24,"summary":145},"Error Handling","Die Logik der Fähigkeit ist einfach und konzentriert sich auf die Textgenerierung, ohne komplexe Fehlerpfade, die eine explizite Behandlung erfordern würden.",{"category":50,"check":147,"severity":39,"summary":148},"Logging","Da die Fähigkeit schreibgeschützt ist und keine ausgehenden Aufrufe oder destruktiven Aktionen durchführt, ist Logging nicht relevant.",{"category":150,"check":151,"severity":39,"summary":152},"Compliance","GDPR","Die Fähigkeit verarbeitet keine personenbezogenen Daten; sie generiert Werbekonzepte.",{"category":150,"check":154,"severity":24,"summary":155},"Target market","Die Fähigkeit ist sprachunabhängig und konzentriert sich auf Marketingprinzipien, was sie global anwendbar macht.",{"category":58,"check":157,"severity":24,"summary":158},"Runtime stability","Die Fähigkeit ist eine einfache Textgenerierungsfähigkeit, die keine Annahmen über bestimmte Editoren, Shells oder Betriebssysteme trifft.",{"category":30,"check":160,"severity":24,"summary":161},"README","Das README bietet einen umfassenden Überblick über den Zweck, die Philosophie und die Struktur des gesamten Repositorys.",{"category":71,"check":163,"severity":39,"summary":164},"Tool surface size","Dies ist eine Fähigkeit mit einer einzigen Funktion, keine Sammlung von Werkzeugen.",{"category":22,"check":166,"severity":39,"summary":167},"Overlapping near-synonym tools","Diese Fähigkeit stellt keine mehreren Werkzeuge oder Befehle bereit.",{"category":30,"check":169,"severity":24,"summary":170},"Phantom features","Alle beworbenen Funktionen in der Beschreibung und SKILL.md haben eine entsprechende Implementierung.",{"category":172,"check":173,"severity":24,"summary":174},"Install","Installation instruction","Das README enthält klare Installationsanweisungen für verschiedene Agenten-Frameworks und erwähnt die Kompatibilität.",{"category":176,"check":177,"severity":39,"summary":178},"Errors","Actionable error messages","Die Fähigkeit ist primär Textgenerierung und hat keine komplexen Fehlerpfade, die handlungsorientierte Meldungen erfordern würden.",{"category":180,"check":181,"severity":39,"summary":182},"Execution","Pinned dependencies","Die Fähigkeit verwendet keine Abhängigkeiten von Drittanbietern.",{"category":71,"check":184,"severity":39,"summary":185},"Dry-run preview","Die Fähigkeit ist schreibgeschützt und führt keine Zustandsänderungen durch.",{"category":187,"check":188,"severity":39,"summary":189},"Protocol","Idempotent retry & timeouts","Die Fähigkeit beinhaltet keine entfernten Aufrufe oder zustandsverändernden Operationen.",{"category":150,"check":191,"severity":24,"summary":192},"Telemetry opt-in","Es gibt keine Hinweise auf Telemetriesammlung im bereitgestellten Code oder in der Dokumentation.",1778696385997,"Diese Fähigkeit generiert Werbekonzepte, die darauf ausgelegt sind, innerhalb der ersten drei Sekunden Aufmerksamkeit zu erregen und durch Phrasen wie „Werbekonzept“ oder „Videoideen“ ausgelöst werden. Sie konzentriert sich auf Musterunterbrechung und vermeidet generische Eröffnungen.",[196,197,198,199],"Generieren Sie aufmerksamkeitsstarke Werbekonzepte","Konzentrieren Sie sich auf die ersten 3 Sekunden","Nutzen Sie Musterunterbrechung","Vermeiden Sie generische Eröffnungen",[201,202],"Generierung generischer oder vergessenswerter Werbekonzepte","Erstellung vollständiger Anzeigentexte ohne strategische Eingaben","3.0.0","4.4.0","Erstellen Sie Werbekonzepte, die in den ersten 3 Sekunden Aufmerksamkeit erregen.","Die Fähigkeit ist sehr fokussiert, gut dokumentiert und weist keine Sicherheits- oder Wartungsprobleme auf, was zu einer verifizierten Stufe und einer hohen Punktzahl führt.",98,"Eine gut gemachte Fähigkeit zur Generierung aufmerksamkeitsstarker Werbekonzepte.",[210,211,212,213,214],"advertising","marketing","creative","copywriting","ai-agent","verified",[217,218,219],"Generieren Sie kreative Konzepte für bezahlte Werbung","Entwickeln Sie „Thumbstopper“-Ideen für Videos","Brainstormen Sie einzigartige Hooks für Marketingtexte",{"codeQuality":221,"collectedAt":223,"documentation":224,"maintenance":227,"security":231,"testCoverage":232},{"hasLockfile":222},false,1778696374295,{"descriptionLength":225,"readmeSize":226},119,4825,{"closedIssues90d":8,"forks":228,"hasChangelog":222,"openIssues90d":8,"pushedAt":229,"stars":230},45,1774514646000,619,{"hasNpmPackage":222,"smitheryVerified":222},{"hasCi":222,"hasTests":222},{"updatedAt":234},1778696524040,{"basePath":236,"githubOwner":237,"githubRepo":238,"locale":18,"slug":13,"type":239},"skills/operator-os/scroll-stopping-creative","realkimbarrett","advertising-skills","skill",null,{"evaluate":242,"extract":245},{"promptVersionExtension":203,"promptVersionScoring":204,"score":207,"tags":243,"targetMarket":244,"tier":215},[210,211,212,213,214],"global",{"commitSha":246},"HEAD",{"repoId":248,"translatedFrom":249},"kd78119jsv2gmt3hcmqc5dhdd586nwa1","k17970kk2jb6f8fwsgf8ea6b8n86mzxy",{"_creationTime":251,"_id":248,"identity":252,"providers":253,"workflow":373},1778696225635.855,{"githubOwner":237,"githubRepo":238,"sourceUrl":14},{"classify":254,"discover":362,"github":365},{"commitSha":246,"extensions":255},[256,268,279,287,297,305,313,321,331,339,346,354],{"basePath":257,"description":258,"displayName":259,"installMethods":260,"rationale":261,"selectedPaths":262,"source":266,"sourceLanguage":267,"type":239},"skills/copy-chief/headline-matrix","Generate high-performing headline variations across different angles. Trigger on \"headlines\", \"hooks\", \"ad copy\", \"email subject lines\".","headline-matrix",{"claudeCode":12},"SKILL.md frontmatter at skills/copy-chief/headline-matrix/SKILL.md",[263],{"path":264,"priority":265},"SKILL.md","mandatory","rule","en",{"basePath":269,"description":270,"displayName":271,"installMethods":272,"rationale":273,"selectedPaths":274,"source":266,"sourceLanguage":267,"type":239},"skills/copy-chief/mechanism-builder","Use when you need to explain why your solution works and others failed. Trigger on \"unique mechanism\", \"why this works\", \"different angle\", \"positioning\".","mechanism-builder",{"claudeCode":12},"SKILL.md frontmatter at skills/copy-chief/mechanism-builder/SKILL.md",[275,276],{"path":264,"priority":265},{"path":277,"priority":278},"references/mechanism-patterns.md","medium",{"basePath":280,"description":281,"displayName":282,"installMethods":283,"rationale":284,"selectedPaths":285,"source":266,"sourceLanguage":267,"type":239},"skills/copy-chief/objection-crusher","Identify and neutralize buyer objections. Trigger on \"why wouldn't someone buy\", \"objections\", \"hesitation\", \"conversion issues\".","objection-crusher",{"claudeCode":12},"SKILL.md frontmatter at skills/copy-chief/objection-crusher/SKILL.md",[286],{"path":264,"priority":265},{"basePath":288,"description":289,"displayName":290,"installMethods":291,"rationale":292,"selectedPaths":293,"source":266,"sourceLanguage":267,"type":239},"skills/copy-chief/schwartz-awareness-mapper","Use when you need to determine audience awareness level and the correct messaging approach. Trigger on \"awareness stage\", \"cold vs warm audience\", \"Schwartz\", \"message to market match\".","schwartz-awareness-mapper",{"claudeCode":12},"SKILL.md frontmatter at skills/copy-chief/schwartz-awareness-mapper/SKILL.md",[294,295],{"path":264,"priority":265},{"path":296,"priority":278},"references/awareness-stages.md",{"basePath":298,"description":299,"displayName":300,"installMethods":301,"rationale":302,"selectedPaths":303,"source":266,"sourceLanguage":267,"type":239},"skills/foundations/avatar-extraction","Use when you need to define exactly who the buyer is, what they want, what they’ve tried, and what’s driving their decisions. Trigger on \"target audience\", \"ideal client\", \"who is this for\", \"avatar\", \"customer profile\".","avatar-extraction",{"claudeCode":12},"SKILL.md frontmatter at skills/foundations/avatar-extraction/SKILL.md",[304],{"path":264,"priority":265},{"basePath":306,"description":307,"displayName":308,"installMethods":309,"rationale":310,"selectedPaths":311,"source":266,"sourceLanguage":267,"type":239},"skills/foundations/offer-extraction","Use when you need to turn a product or service into a compelling, high-converting offer. Trigger on \"offer\", \"why would someone buy\", \"improve conversions\", \"value proposition\".","offer-extraction",{"claudeCode":12},"SKILL.md frontmatter at skills/foundations/offer-extraction/SKILL.md",[312],{"path":264,"priority":265},{"basePath":314,"description":315,"displayName":316,"installMethods":317,"rationale":318,"selectedPaths":319,"source":266,"sourceLanguage":267,"type":239},"skills/operator-os/ad-angle-multiplier","Expand a core idea into multiple distinct ad angles. Trigger on \"more ads\", \"creative testing\", \"scale campaigns\".","ad-angle-multiplier",{"claudeCode":12},"SKILL.md frontmatter at skills/operator-os/ad-angle-multiplier/SKILL.md",[320],{"path":264,"priority":265},{"basePath":322,"description":323,"displayName":324,"installMethods":325,"rationale":326,"selectedPaths":327,"source":266,"sourceLanguage":267,"type":239},"skills/operator-os/conversion-path-builder","Design the optimal funnel from click to conversion. Trigger on \"funnel\", \"conversion path\", \"booked calls\".","conversion-path-builder",{"claudeCode":12},"SKILL.md frontmatter at skills/operator-os/conversion-path-builder/SKILL.md",[328,329],{"path":264,"priority":265},{"path":330,"priority":278},"references/funnel-types.md",{"basePath":332,"description":333,"displayName":334,"installMethods":335,"rationale":336,"selectedPaths":337,"source":266,"sourceLanguage":267,"type":239},"skills/operator-os/performance-diagnosis","Diagnose why campaigns are underperforming. Trigger on \"low performance\", \"high CPL\", \"bad ads\".","performance-diagnosis",{"claudeCode":12},"SKILL.md frontmatter at skills/operator-os/performance-diagnosis/SKILL.md",[338],{"path":264,"priority":265},{"basePath":236,"description":340,"displayName":13,"installMethods":341,"rationale":342,"selectedPaths":343,"source":266,"sourceLanguage":345,"type":239},"Create ad concepts that stop attention in the first 3 seconds. Trigger on \"ad creative\", \"thumbstopper\", \"video ideas\".",{"claudeCode":12},"SKILL.md frontmatter at skills/operator-os/scroll-stopping-creative/SKILL.md",[344],{"path":264,"priority":265},"fr",{"basePath":347,"description":348,"displayName":349,"installMethods":350,"rationale":351,"selectedPaths":352,"source":266,"sourceLanguage":267,"type":239},"skills/orchestrators/full-funnel-campaign-orchestrator","Coordinate all skills to build a complete advertising campaign. Trigger on \"build a campaign\", \"full funnel\", \"ads + funnel\".","full-funnel-campaign-orchestrator",{"claudeCode":12},"SKILL.md frontmatter at skills/orchestrators/full-funnel-campaign-orchestrator/SKILL.md",[353],{"path":264,"priority":265},{"basePath":355,"description":356,"displayName":357,"installMethods":358,"rationale":359,"selectedPaths":360,"source":266,"sourceLanguage":345,"type":239},"skills/qa/generic-language-killer","Remove vague, corporate, or AI-sounding language and replace it with clear, specific, human wording. Trigger on \"improve copy\", \"sounds generic\", \"too fluffy\".","generic-language-killer",{"claudeCode":12},"SKILL.md frontmatter at skills/qa/generic-language-killer/SKILL.md",[361],{"path":264,"priority":265},{"sources":363},[364],"manual",{"closedIssues90d":8,"description":366,"forks":228,"homepage":367,"openIssues90d":8,"pushedAt":229,"readmeSize":226,"stars":230,"topics":368},"Advertising Skills for Open Claw, Claude Code & AI agents. Direct response, paid ads, funnels, and copy systems.","https://advertisingskills.io/",[210,369,370,371,372],"claude-code","codex","openclaw","openclawskill",{"classifiedAt":374,"discoverAt":375,"extractAt":376,"githubAt":376,"updatedAt":374},1778696231191,1778696225635,1778696228827,[210,214,213,212,211],{"evaluatedAt":379,"extractAt":380,"updatedAt":234},1778696386101,1778696231575,[],[383,413,441,469,491,516],{"_creationTime":384,"_id":385,"community":386,"display":387,"identity":393,"providers":398,"relations":407,"tags":409,"workflow":410},1778685991755.7354,"k170s484eessgyjzgnczc91n5186mbcr",{"reviewCount":8},{"description":388,"installMethods":389,"name":391,"sourceUrl":392},"Extracts and analyzes competitors' ads from ad libraries (Facebook, LinkedIn, etc.) to understand what messaging, problems, and creative approaches are working. Helps inspire and improve your own ad campaigns.",{"claudeCode":390},"davila7/claude-code-templates","Competitive Ads Extractor","https://github.com/davila7/claude-code-templates",{"basePath":394,"githubOwner":395,"githubRepo":396,"locale":267,"slug":397,"type":239},"cli-tool/components/skills/business-marketing/competitive-ads-extractor","davila7","claude-code-templates","competitive-ads-extractor",{"evaluate":399,"extract":405},{"promptVersionExtension":203,"promptVersionScoring":204,"score":400,"tags":401,"targetMarket":244,"tier":215},100,[211,402,210,403,404],"competitor-analysis","social-media","data-extraction",{"commitSha":246,"license":406},"MIT",{"repoId":408},"kd71fzn4s7r0269fkw47wt670n86ndz0",[210,402,404,211,403],{"evaluatedAt":411,"extractAt":412,"updatedAt":411},1778689511404,1778685991755,{"_creationTime":414,"_id":415,"community":416,"display":417,"identity":423,"providers":428,"relations":435,"tags":437,"workflow":438},1778684091954.6677,"k1789j12ze7cpsb9mt3kc1hjz986nhbr",{"reviewCount":8},{"description":418,"installMethods":419,"name":421,"sourceUrl":422},"Generate ad copy variations for Google, Meta, and LinkedIn Ads",{"claudeCode":420},"cognyai/claude-code-marketing-skills","Ad Copy Writer","https://github.com/cognyai/claude-code-marketing-skills",{"basePath":424,"githubOwner":425,"githubRepo":426,"locale":267,"slug":427,"type":239},"skills/ad-copy-writer","cognyai","claude-code-marketing-skills","ad-copy-writer",{"evaluate":429,"extract":434},{"promptVersionExtension":203,"promptVersionScoring":204,"score":400,"tags":430,"targetMarket":244,"tier":215},[211,213,210,431,432,433],"google-ads","meta-ads","linkedin-ads",{"commitSha":246,"license":406},{"repoId":436},"kd7371gwzbdr07nc839hsmagw986nje6",[210,213,431,433,211,432],{"evaluatedAt":439,"extractAt":440,"updatedAt":439},1778684154286,1778684091954,{"_creationTime":442,"_id":443,"community":444,"display":445,"identity":451,"providers":454,"relations":462,"tags":465,"workflow":466},1778698867338.3027,"k171kgm311805z9fa64vzfgkqs86nb64",{"reviewCount":8},{"description":446,"installMethods":447,"name":449,"sourceUrl":450},"Clarify brand messaging using narrative structure that positions the customer as hero. Use when the user mentions \"brand message\", \"website copy\", \"elevator pitch\", \"one-liner\", \"messaging isnt resonating\", \"brand script\", \"StoryBrand framework\", or \"customer as hero\". Also trigger when rewriting homepage copy, crafting email nurture sequences, or creating consistent messaging across sales collateral and marketing materials. Covers landing page copy, marketing collateral, and consistent communication. For memorable messaging, see made-to-stick. For product positioning, see obviously-awesome.",{"claudeCode":448},"wondelai/skills","storybrand-messaging","https://github.com/wondelai/skills",{"basePath":449,"githubOwner":452,"githubRepo":453,"locale":267,"slug":449,"type":239},"wondelai","skills",{"evaluate":455,"extract":461},{"promptVersionExtension":203,"promptVersionScoring":204,"score":400,"tags":456,"targetMarket":244,"tier":215},[211,457,458,459,213,460],"messaging","branding","storytelling","sales",{"commitSha":246},{"parentExtensionId":463,"repoId":464},"k17bj16z8e1yp2wwfd2hxagjtd86m0fp","kd7aexggvp8qjwjtgjbetg0jch86mg5a",[458,213,211,457,460,459],{"evaluatedAt":467,"extractAt":468,"updatedAt":467},1778699553427,1778698867338,{"_creationTime":470,"_id":471,"community":472,"display":473,"identity":477,"providers":479,"relations":487,"tags":488,"workflow":489},1778698867338.298,"k17eany15hcz465k5n1zhc55cd86nzs2",{"reviewCount":8},{"description":474,"installMethods":475,"name":476,"sourceUrl":450},"Apply the six principles of ethical persuasion (reciprocity, commitment, social proof, authority, liking, scarcity) to product design, copy, and sales. Use when the user mentions \"social proof\", \"persuasive copy\", \"why users dont convert\", \"ethical persuasion\", \"reciprocity\", \"scarcity tactics\", or \"commitment and consistency\". Also trigger when designing testimonial sections, crafting urgency messaging, or improving trust signals on landing pages. For deal negotiation tactics, see negotiation. For viral word-of-mouth, see contagious.",{"claudeCode":448},"Influence Psychology",{"basePath":478,"githubOwner":452,"githubRepo":453,"locale":267,"slug":478,"type":239},"influence-psychology",{"evaluate":480,"extract":486},{"promptVersionExtension":203,"promptVersionScoring":204,"score":400,"tags":481,"targetMarket":244,"tier":215},[211,213,482,483,484,485,460],"product-design","psychology","persuasion","ux",{"commitSha":246,"license":406},{"parentExtensionId":463,"repoId":464},[213,211,484,482,483,460,485],{"evaluatedAt":490,"extractAt":468,"updatedAt":490},1778699285462,{"_creationTime":492,"_id":493,"community":494,"display":495,"identity":501,"providers":505,"relations":510,"tags":512,"workflow":513},1778688112811.7415,"k1793f6p3fxx7c26bed55drbgd86mbkw",{"reviewCount":8},{"description":496,"installMethods":497,"name":499,"sourceUrl":500},"Master Donald Miller's 7-part StoryBrand framework from \"Building a StoryBrand\" (2017). Clarify your message so customers actually listen. Use when: Creating or refining website messaging; Writing brand narratives and marketing copy; Building sales scripts and pitches; Clarifying confusing product positioning; Creating marketing one-liners",{"claudeCode":498},"guia-matthieu/clawfu-skills","storytelling-storybrand","https://github.com/guia-matthieu/clawfu-skills",{"basePath":502,"githubOwner":503,"githubRepo":504,"locale":267,"slug":499,"type":239},"skills/content/storytelling-storybrand","guia-matthieu","clawfu-skills",{"evaluate":506,"extract":509},{"promptVersionExtension":203,"promptVersionScoring":204,"score":400,"tags":507,"targetMarket":244,"tier":215},[459,211,457,213,508],"framework",{"commitSha":246},{"repoId":511},"kd72qvzyvm658ya7pbyh5ey47h86md53",[213,508,211,457,459],{"evaluatedAt":514,"extractAt":515,"updatedAt":514},1778689484172,1778688112811,{"_creationTime":517,"_id":518,"community":519,"display":520,"identity":524,"providers":526,"relations":531,"tags":532,"workflow":533},1778688112811.7373,"k170h535devkqqv47626zfktd986m3st",{"reviewCount":8},{"description":521,"installMethods":522,"name":523,"sourceUrl":500},"Master Eugene Schwartz's 5 Stages of Awareness framework from \"Breakthrough Advertising\" (1966) to write copy that meets prospects where they are. Use when: Writing copy and unsure how \"aware\" your audience is; Creating multi-stage funnels with different messaging per stage; Building email sequences that nurture from cold to ready-to-buy; Optimizing ads for different audience temperatures; Diagnosing why existing copy isn't converting",{"claudeCode":498},"copywriting-awareness",{"basePath":525,"githubOwner":503,"githubRepo":504,"locale":267,"slug":523,"type":239},"skills/content/copywriting-awareness",{"evaluate":527,"extract":530},{"promptVersionExtension":203,"promptVersionScoring":204,"score":400,"tags":528,"targetMarket":244,"tier":215},[213,211,460,529,508],"content-strategy",{"commitSha":246,"license":406},{"repoId":511},[529,213,508,211,460],{"evaluatedAt":534,"extractAt":515,"updatedAt":534},1778689139883]