Google Ads Audit
Skill Verified ActiveDeep Google Ads account audit — keywords, quality scores, budget pacing, search terms
To provide users with a deep, data-driven audit of their Google Ads accounts, identifying performance issues and offering concrete steps for optimization to improve ROI.
Features
- Deep audit of Google Ads accounts
- Analysis of keywords and search terms
- Evaluation of quality scores and budget pacing
- Identification of actionable insights and issues
- Reporting of findings with estimated impact
Use Cases
- Use when seeking to optimize Google Ads campaign performance.
- Use to identify underperforming keywords or ad groups.
- Use to check budget pacing and prevent overspending.
- Use to analyze search term reports for new negative keyword opportunities.
Non-Goals
- Automatically implementing changes to the Google Ads account.
- Providing a full Google Ads campaign management service.
- Auditing other advertising platforms besides Google Ads.
Compliance
- info:GDPRThe skill operates on Google Ads account data, which may contain personal data, and submits this to the LLM without explicit sanitization beyond what the MCP provides.
Installation
npx skills add cognyai/claude-code-marketing-skillsRuns the Vercel skills CLI (skills.sh) via npx — needs Node.js locally and at least one installed skills-compatible agent (Claude Code, Cursor, Codex, …). Assumes the repo follows the agentskills.io format.
Quality Score
VerifiedTrust Signals
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