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Pm Product Brief

Skill Verified Active

Create a lightweight product brief using Amazon-style working-backwards method. Starts with the customer outcome (press release), then works back to requirements. One page max. Use when someone says "product brief", "working backwards", "PR/FAQ", "pitch this feature", "one-page brief", or "write the press release first".

Purpose

To help product managers and teams quickly create focused, customer-centric product briefs that start with the desired outcome and work backward to define requirements.

Features

  • Generates product briefs using Amazon's working-backwards method
  • Structures output around a customer outcome-focused press release
  • Guides users to define customer persona, transformation, and impact
  • Provides a one-page maximum brief format
  • Includes guardrails for customer-first language, specificity, and conciseness

Use Cases

  • When asked to create a 'product brief' or 'PR/FAQ'
  • When needing to 'pitch this feature' using a structured narrative
  • When starting product ideation by defining the customer outcome first
  • When needing a concise, one-page document for product alignment

Non-Goals

  • Generating full PRDs or detailed technical specifications
  • Acting as a stakeholder simulator or decision document generator
  • Conducting competitive analysis or market sizing

Installation

First, add the marketplace

/plugin marketplace add marfoerst/the-pragmatic-pm
/plugin install the-pragmatic-pm@the-pragmatic-pm

Quality Score

Verified
98 /100
Analyzed 1 day ago

Trust Signals

Last commit29 days ago
Stars6
LicenseMIT
Status
View Source

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