JTBD Framing
Skill Verified ActiveThe Jobs-to-be-Done framework as applied product methodology. Job statements, struggling moments, hire and fire criteria, the difference between feature-thinking and job-thinking. Honest about where JTBD adds clarity (discovery, prioritization, positioning) and where it becomes performative ritual (job-statement workshops that do not drive decisions, persona-theater disguised as JTBD). Triggers on jobs-to-be-done, JTBD, job statements, struggling moments, hire criteria, fire criteria, switch triggers, functional emotional social jobs, outcome-driven innovation. Also triggers when a team is over-relying on feature-request lists or persona archetypes that do not drive product decisions, when a positioning conversation needs the framing JTBD provides, or when discovery is producing outputs that do not connect to product strategy.
To provide a rigorous, opinionated, and practical guide for applying the Jobs-to-be-Done framework to drive product decisions effectively, distinguishing genuine analytical work from performative ritual.
Features
- Applies JTBD to discovery, prioritization, and positioning
- Distinguishes effective JTBD use from performative ritual
- Provides detailed guidance on job statement structure
- Explains how to identify struggling moments
- Covers hire and fire criteria for product adoption and retention
Use Cases
- Applying JTBD to a discovery cycle
- Replacing persona-driven prioritization with job-driven prioritization
- Reframing positioning around what users hire the product to do
- Auditing whether existing JTBD work in the org is driving decisions
Non-Goals
- Other product strategy frameworks
- The broader synthesis discipline
- Demographic-persona work confused with JTBD
- Mandatory JTBD for every product question
Practices
- Product strategy
- User research
- Prioritization frameworks
- Positioning strategy
- Discovery methodology
Practical Utility
- info:Usage examplesWhile the skill provides detailed explanations and worked examples within its reference files, it lacks concrete, end-to-end invocation examples in the main SKILL.md for direct copy-paste.
- info:Usage examplesWhile the skill provides detailed explanations and worked examples within its reference files, it lacks concrete, end-to-end invocation examples in the main SKILL.md for direct copy-paste.
Installation
npx skills add rampstackco/claude-skillsRuns the Vercel skills CLI (skills.sh) via npx — needs Node.js locally and at least one installed skills-compatible agent (Claude Code, Cursor, Codex, …). Assumes the repo follows the agentskills.io format.
Quality Score
VerifiedTrust Signals
Similar Extensions
Pm Opportunity Tree
100Teresa Torres Opportunity Solution Tree: outcome, opportunity space, solutions, experiments. Use when someone says "opportunity tree", "OST", "opportunity solution tree", "discovery", "what should we build", "map opportunities", "Teresa Torres", "continuous discovery".
Dotcom Secrets
100Build high-converting sales funnels using Russell Brunson's proven framework Use when: **Launching an online product** and need a complete funnel strategy; **Converting cold traffic** into paying customers systematically; **Increasing customer lifetime value** through value ladder design; **Writing sales pages, webinars, or email sequences** with proven scripts; **Reverse-engineering competitor funnels** to model what works
Problem Solving
100Apply systematic problem-solving techniques when stuck. Use for complexity spirals, innovation blocks, recurring patterns, assumption constraints, simplification cascades, scale uncertainty.
Hard Call
100/em -hard-call — Framework for Decisions With No Good Options
Pricing Strategy
100Analyze and design pricing strategies including pricing models, competitive pricing analysis, willingness-to-pay estimation, and price elasticity. Use when setting prices, evaluating pricing models, preparing for a pricing change, or comparing freemium vs paid approaches.
Pm Strategic Review
100End-of-quarter strategic review in narrative style with a bets scorecard. Use when someone says "quarter review", "strategic review", "what happened last quarter", "quarterly retro", "bets scorecard", "review our bets", "end of quarter report".