Blue Ocean Strategy
Skill Verified ActiveCreate uncontested market space using value innovation instead of competing head-to-head. Use when the user mentions "blue ocean", "red ocean", "strategy canvas", "ERRC framework", "value innovation", "non-customers", "buyer utility map", "eliminate-reduce-raise-create", or "uncontested market". Also trigger when comparing pricing strategies, exploring new market categories, finding underserved customer segments, or asking how to stop competing on price. Covers the Four Actions Framework, buyer utility map, and value-cost trade-offs. For tech adoption strategy, see crossing-the-chasm. For product positioning, see obviously-awesome.
To help users create uncontested market space by applying blue ocean strategy principles and frameworks.
Features
- Provides the ERRC grid for value innovation
- Explains the Six Paths Framework for finding blue oceans
- Details Non-Customer Analysis with interview guides
- Includes numerous case studies and practical templates
- Guides users through strategic sequencing and market analysis
Use Cases
- Understanding how to escape red oceans and create new market space
- Developing a new product strategy or repositioning an existing one
- Identifying and converting non-customers into new demand
- Analyzing competitive landscapes using strategy canvases
- Implementing strategic planning through ERRC and sequential gates
Non-Goals
- Providing tactical marketing execution advice
- Conducting market research on behalf of the user
- Guaranteeing market success or profitability
Installation
First, add the marketplace
/plugin marketplace add wondelai/skills/plugin install skills@wondelai-skillsQuality Score
VerifiedSimilar Extensions
1 Page Marketing
99Build a complete marketing plan covering the full customer journey from stranger to raving fan. Use when the user mentions "marketing plan", "target market", "USP", "lead nurture", "customer lifetime value", "referral program", "marketing strategy", or "PVP Index". Also trigger when building a marketing plan from scratch, choosing acquisition channels, or designing end-to-end customer lifecycle campaigns. Covers the PVP Index, channel selection, and advocacy systems. For brand messaging, see storybrand-messaging. For conversion optimization, see cro-methodology.
Problem Solving
100Apply systematic problem-solving techniques when stuck. Use for complexity spirals, innovation blocks, recurring patterns, assumption constraints, simplification cascades, scale uncertainty.
Dotcom Secrets
100Build high-converting sales funnels using Russell Brunson's proven framework Use when: **Launching an online product** and need a complete funnel strategy; **Converting cold traffic** into paying customers systematically; **Increasing customer lifetime value** through value ladder design; **Writing sales pages, webinars, or email sequences** with proven scripts; **Reverse-engineering competitor funnels** to model what works
Forecast Scenarios
100Model best-case, worst-case, and likely revenue scenarios with sensitivity analysis for strategic planning. Use when: building financial forecasts; presenting board scenarios; planning headcount around revenue uncertainty; modeling pricing changes impact; preparing investor updates with upside/downside ranges
Omc Plan
99Strategic planning with optional interview workflow
Find Cybersecurity Firm
100Use whenever the user wants to find, shortlist, vet, or enrich US cybersecurity firms — pen-testing/red team, security audits, vCISO, SOC 2 readiness, incident response, managed SOC, IAM, cloud security, and AppSec. Triggers on "find me a pen-testing firm for our SOC 2 audit", "shortlist three vCISO services for our healthcare-tech startup", "we need an incident response retainer", or "pull contact info for these 8 security firm domains", even when described indirectly (we got breached, prepare us for the compliance audit, get us SOC 2 ready). Drives the ServiceGraph API (api.servicegraph.co) — a 100k+ US firm catalog filterable by industry, services, location, size, ratings. Skip in-house security hires, "how do I patch CVE-X" or "configure firewall Y" DIY questions, security-product reviews (CrowdStrike vs SentinelOne, etc.), generic security knowledge questions, consumer/personal security advice, non-US firms, individual freelancers and bug-bounty hunters.