Optimize for AI

SEO strategy and optimization - keyword research, on-page SEO, technical audits, content optimization, and rank tracking

Build a prioritized keyword list for a website, topic, or campaign. Use when the user asks about keyword research, finding keywords to target, building a keyword list, search demand, keyword difficulty, intent mapping, or which keywords to prioritize. For writing content around keywords, see brief. For grouping keywords into clusters, see build-clusters.

Maps the full customer journey from first touch to advocacy. Generates a comprehensive customer-journey.md with all stages, touchpoints, emotions, pain points, opportunities, Mermaid diagrams, and metrics. Use when mapping customer experience, designing onboarding flows, identifying churn risks, or optimizing conversion funnels.

Run a comprehensive SEO audit on a website covering technical health, on-page optimization, content quality, and backlink profile. Use when the user asks for an SEO audit, site review, SEO health check, "what's wrong with my SEO", website analysis, or a full diagnostic of their site's search performance. For speed-specific issues, see audit-speed. For technical crawl/index issues only, see diagnose-seo.

Turn competitor SEO data into a prioritized attack plan. Use when the user asks about competitor analysis, competitive gaps, how to outrank competitors, what competitors rank for, keyword overlap, or competitive positioning strategy. For building content to fill gaps, see brief and build-clusters.

Systematically identify what's missing in non-fiction writing—both blind spots (inherent limitations) and blank spots (gaps that could be addressed). Use before finalizing non-fiction or when feedback feels incomplete.