Performance Report
Skill ActiveBuild a marketing performance report with key metrics, trend analysis, wins and misses, and prioritized optimization recommendations. Use when wrapping a campaign, when preparing weekly, monthly, or quarterly channel summaries for stakeholders, or when you need data translated into an executive summary with next-period priorities.
To provide users with insightful marketing performance reports that translate data into actionable strategies, enabling better campaign evaluation and data-driven decision-making.
Features
- Generates marketing performance reports
- Analyzes key metrics and trends
- Identifies campaign wins and areas for improvement
- Provides prioritized optimization recommendations
- Supports various report types and time periods
Use Cases
- When wrapping up a marketing campaign to evaluate its success.
- When preparing weekly, monthly, or quarterly channel summaries for stakeholders.
- When needing to translate raw performance data into an executive summary with actionable priorities.
Non-Goals
- Performing direct actions on marketing platforms (e.g., launching campaigns, modifying ads).
- Providing real-time analytics dashboards.
- Acting as a generic data analysis tool outside of marketing performance reporting.
Documentation
- info:Configuration & parameter referenceThe SKILL.md details report types, time periods, data sources, comparison periods, and audience, but lacks explicit documentation on default values or precedence order for any parameters.
Trust
- warning:Issues AttentionThere are 29 open issues compared to only 4 closed issues in the last 90 days, indicating a low issue closure rate and potential maintainer responsiveness issues.
Code Execution
- info:ValidationThe SKILL.md describes expected inputs like report type and time period, but there is no explicit mention or evidence of schema-based validation or sanitization for these inputs within the skill's logic.
- info:Error HandlingThe SKILL.md outlines failure modes for data sourcing and analysis, but does not detail specific error codes, retry mechanisms, or structured error reporting for the agent.
Compliance
- info:GDPRThe skill processes provided performance data, which may indirectly include personal data. However, it does not specifically operate on or submit personal data to third parties without explicit user action.
Errors
- info:Actionable error messagesThe SKILL.md mentions failure modes for data sourcing and analysis, but does not consistently detail specific remediation steps or doc links for all potential errors.
Practical Utility
- info:Usage examplesWhile the SKILL.md outlines report structures and metric definitions, it does not provide concrete, end-to-end usage examples with specific inputs and expected outputs.
- info:Edge casesThe SKILL.md mentions potential failure modes for data sourcing and analysis, but does not explicitly document recovery steps or detailed observable symptoms for each edge case.
Safety
- info:Halt on unexpected stateThe SKILL.md outlines inputs and data sourcing, but does not explicitly list machine-readable preconditions or instruct the skill to halt and report on unexpected pre-states.
Installation
First, add the marketplace
/plugin marketplace add anthropics/knowledge-work-plugins/plugin install marketing@knowledge-work-pluginsQuality Score
Trust Signals
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