Churn Prevention
技能 已验证 活跃Reduce voluntary and involuntary churn through cancel flow design, save offers, exit surveys, and dunning sequences. Use when designing or optimizing a cancel flow, building save offers, setting up dunning emails, or reducing failed-payment churn. Trigger keywords: cancel flow, churn reduction, save offers, dunning, exit survey, payment recovery, win-back, involuntary churn, failed payments, cancel page. NOT for customer health scoring or expansion revenue — use customer-success-manager for that.
Reduce voluntary and involuntary churn through strategic cancel flow design, effective save offers, and systematic payment recovery.
功能
- Cancel flow design and optimization
- Dynamic save offer playbook
- Dunning sequence setup and email templates
- Involuntary churn recovery strategies
- Churn impact calculation script
使用场景
- Designing or optimizing a SaaS cancel flow
- Building targeted save offers for departing customers
- Setting up automated dunning emails for failed payments
- Reducing failed-payment churn and recovering lost MRR
非目标
- Customer health scoring
- Expansion revenue generation
- General lifecycle marketing emails
实践
- Churn Reduction Strategy
- Customer Retention
- Payment Recovery
- User Flow Design
先决条件
- Python 3 installed for churn impact calculator script
安装
请先添加 Marketplace
/plugin marketplace add alirezarezvani/claude-skills/plugin install marketing-skill@claude-code-skills质量评分
已验证类似扩展
Customer Success Manager
100Monitors customer health, predicts churn risk, and identifies expansion opportunities using weighted scoring models for SaaS customer success. Use when analyzing customer accounts, reviewing retention metrics, scoring at-risk customers, or when the user mentions churn, customer health scores, upsell opportunities, expansion revenue, retention analysis, or customer analytics. Runs three Python CLI tools to produce deterministic health scores, churn risk tiers, and prioritized expansion recommendations across Enterprise, Mid-Market, and SMB segments.
Saas Revenue Growth Metrics
99Calculate SaaS revenue, retention, and growth metrics. Use when diagnosing momentum, churn, expansion, or product-market-fit signals.
Churn Prediction
97Identify at-risk customers using behavioral signals, engagement patterns, and health indicators before they cancel
Churn Prevention
95When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see email-sequence. For in-app upgrade paywalls, see paywall-upgrade-cro.
Expansion Retention
75When the user wants to reduce churn, build expansion revenue, automate customer success, or optimize net revenue retention. Also use when the user mentions 'churn,' 'retention,' 'expansion revenue,' 'upsell,' 'NRR,' 'net revenue retention,' 'customer success,' 'land and expand,' 'closed-lost,' or 'renewal.' This skill covers expansion and retention systems from usage triggers through automated customer success.
Qbr Preparation
100Automate QBR preparation with account summaries, success metrics, challenges, and strategic recommendations